Some of the fastest growing segments of the food processing industry are frozen/refrigerated dough product. Refrigerated/Frozen Dough products consist of Cookies/Brownies, Biscuits, Dinner rolls, Sweet rolls, Pizza base and other bakery items. Modern equipment and packaging opens up a new demand spectrum in refrigerated/frozen dough industry. Various refrigeration processes increases the shelf life of the product and lowers the chances of product wastage. There is an increasing demand for par baked dough products in sandwich category as it is as tasty as fresh dough.Par baked variety enables food service outlets and coffee bars to provide fresh oven buns and rolls which matches artisan style and taste with convenience. In addition to it, people are trying varieties of dough related dishes at home, which were previously available only at restaurants or coffee shops. Some of the varieties include crepes and filo dough, par baked buns, gluten free bread among others.
Refrigerated/Frozen Dough Product Market: Drivers and Restraints: The key drivers of refrigerated/frozen dough products market include increased coffee shops, bakery products consumption and booming food service. With increasing disposable income and increasing consumption of coffee in the emerging countries the demand of refrigerated/frozen dough products is also elevating. Dough products are considered healthy options in comparison to meat and other calorific meals.
The refrigerated/frozen dough products market across the globe is expected to show a substantial growth with a single digit increase in CAGR over 2015 to 2020. There is a significant increase in the refrigerated/frozen dough products market because of its low prices than fresh baked products. However the market is expected to grow moderately in developed countries. The refrigerated/frozen market is having huge opportunities as a result of increased snacking and breakfast market (portion eating). It is largely fragmented worldwide having small players supplying the refrigerated/frozen dough to bakeries, quick service restaurants and other food service industry.
\Moreover, dough products can be consumed at any period of day such as during breakfast, lunch or dinner. Large number of product innovation and availability of products through different retail outlets have made it an attractive market overall.Some of the restraining factors in the refrigerated/frozen market growth could be unstable demand forecast and supply chain, perishability of the product. Proper packaging and storing facilities are major concern for manufacturers and distributors as the product requires a specific temperature even while transportation.
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