The 22,000 square-feet commercial store is a part of CIM’s Sunset La Cienega residential project, ideal for Fred Segal flagship store as it will be neighbors with The James West Hollywood hotel.
Attractive retail outlets has always been a top priority for fashion label Fred Segal. The clothing line is strategically expanding its stores in accordance to its customers and the lifestyle they prefer. Being in the US retail merchandise industry for quite some time, Fred Segal continues concentrating its business in Los Angeles and other upscale neighborhoods of California. The clothing retailer, which began its business with a West Hollywood store, is now being brought on the glamorous Sunset Boulevard. Being one of the most elite streets of Hollywood and Los Angeles, getting a place on the Sunset Strip is next to impossible for almost any retailer. Fortunately, the lifestyle clothing brand has found support from a prominent real estate developer in Los Angeles.
CIM Group has recently announced that it has leased its huge retail showroom on Sunset Boulevard to Fred Segal. According to reports, the fashion line’s flagship store will be located at 8500 Sunset, a residential project developed by the CIM Group. The real company’s La Cienega Boulevards development includes this huge retail showroom that can capture the eye of every Hollywood celebrity or Los Angeles resident. With this store, Fred Segal’s retail presence in Los Angeles will attain an iconic stature, primarily for being in such a prime location in the state.
Addition of the Sunset Boulevard retail store will further improve retail business for the lifestyle fashion brand, and also supplement its sales in accessories, fragrances, beauty products, furniture, and home interiors. Fred Segal Sunset store is less likely to be identified as a clothing store as the retailer is expanding its businesses and inviting major players from multiple verticals of the US lifestyle industry. Besides the presence of attractive boutique businesses around it and being in the same vicinity as the popular Hollywood hotel – The James West Hollywood – is much likely to favor the popularity of Fred Segal, compelling the retailer to be grateful for a long-term lease offered by the CIM Group.